Mode: Any
Computer Skills needed: Medium
Investment : Your Creativity and language skills
Period to learn and master: 2-12 weeks

Need of good content

We have understood that TRAFFIC is The GOD of internet based business and to get traffic of visitors, good CONTENT works as The KING, through use of search engines like Google. So much is the importance of the contents on internet. It has to be relevant, attractive to search engines and then useful to visitors, users.

Content marketing is a major promotional planning approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

Instead of just promoting your products or services, you are providing truly supportive, authentic and useful information to your prospects and customers to help them solve their problems. Good contents are in demand in all global languages, and not just English.

Content marketing is used by leading companies on internet, print and electronic media. It’s also developed and executed by small businesses and one-person shops around the globe. Why? Because it works. Because, people do not buy products, they buy brands and images or story around the product!

Specifically, there are three major reasons, and benefits for companies, businesses that use content marketing:

• Improved sales
• Cost savings driving more profits
• Better engaged customers

 Applications of content creation are in promoting brands, concepts, services, ideas, solutions and even goverments and political parties!

Strategy is carefully planned by serious businessmen to drive customer attention and interest to desired concept or product.

Creative writing, Photography, Videos are major modes of content delivery. It has become a big business for agencies and individuals, to create good contents.

If you can write valuable essays, stories, description, procedures etc for anything from FMCG, pharma, properties, finance, management, art, health to technical, spiritual and any subject, idea, product or service, you can create good engaging, interesting contents. You can also do it in a image (photograph) or movies (video) form.

Now, you will appreciate why good movies, scripts, songs, music or even advertisements or jingles are so popular and how they create brands! You too can do it for your own off line or on line business. Or, this content creation for others, itself can become your business.

  Good content is paid prices from in hundreds to lakhs. Written contents are paid for 100 words or script basis, clips are paid for per minute basis. Of course, there goes huge creativity, research, analysis and efforts into good content creation.

Think in which way you can put to use this content creation business in written or other media forms.

Remember, right from first article, I have been insisting on identifying and nurturing your hobby, as it will come to your help, in creating something from your own mind.

 List out your top hobbies or liking/favorite ideas and take anotebook and start writing and developing ideas!

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Author, Satish Ranade, is Mumbai based, and in Information Technology business. Since, it will not be possible to take so many calls, kindly send your queries, suggestions in whatsapp message (on his number 9820344725) referring to SSSBIZ, and your name and city. You will receive replies. Also, save his name and number.